Tuesday, October 13, 2009

Holla For The Amygdala.

David Brooks applies science-to-crazy and takes on the neuroscience of how we communicate.

1 comment:

  1. Hugh: NPR "On the media" discussed Hollywood using the Amygdala scans to design "more effective" scenes (i.e., scarier, sexier,insure more effective product placement in the slasher scenes, you know...)
    Link: http://www.onthemedia.org/transcripts/2009/10/02/06

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